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Let's take a peek at how your TikTok analytics will look when you run a Social Media Performance Report or a Post Performance Report with Vista Social!
TikTok metrics for Social Media Performance Report
Summary of followers, video posts, views, likes, and shares
Audience growth
Shows the number of new followers gained during the selected period.
Engagement
Shows the number of interactions (likes, comments, shares) with your TikTok profile for the selected period.
Views
Shows the total number of times your videos were viewed by users.
Videos
Shows the total number of videos created for the selected period.
Followers gender
Shows the gender distribution of your business account followers.
Followers countries
Shows the country distribution of your business account followers.
Followers activity
Shows the distribution of your follower activity per hour of the day, depending on which Timezone you are in.
Views
Shows the number of times your videos were viewed by TikTok users.
Hashtags & interactions
Shows the number of interactions generated by hashtags used in your posts.
TikTok Metrics for Post Performance Report
Important In post performance reports, the summary widgets at the top (such as posts, impressions, engagement, and engagement rate) are timeline-based and reflect metrics only within the selected date range. |
Number of published posts within the selected date range
Audience Retention
Viewers by types
Viewers by sources
Post performance list
Included metrics:
- Impressions (total)
- Likes
- Comments
- Shares
- Engagement
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Related Reading:
Social Media Performance Report
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