Let's take a peak at how your Instagram profile analytics will look like when you run a Social Media Performance Report or a Post Performance Report with Vista Social! 😎
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In this guide:
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Instagram metrics for Social Media Performance Report
Summary of followers, posts, engagement, awareness, and impressions
Audience growth
Shows the number of net followers gained during the selected period. It also shows a the number of new followers gained within this time.Â
Online followers
Shows the number of your followers online during specific hours of the day within the specified date period. The timezone is based on what you have set for your profile group.
Posts
Shows the number of posts, stories and reels published during the selected period
EngagementÂ
Shows the number of fan interactions (reactions, comments, saves, mentions clicks, mentions, shares, private messages) with your Instagram page for the selected period.Â
Impressions & reach
Impressions: Shows the number of times your content was shown on screen (including in ads), regardless if the user interacted with it.
Reach: Shows the number of unique accounts that have seen your content, at least once, including in ads.
Demographics
Shows the demographics of followers as well as reached and engaged audience in percentage form.
Hashtags & interactions
Shows the number of interactions generated by hashtags used in your posts.
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Instagram metrics for Post Performance Report
Summary of posts, impressions, engagement, and engagement rate
Number of published posts to network within selected date range
Total posts and engagement by label
Top performing posts published during the selected period
Included metrics:
- Impressions (total)
- Likes
- Comments
- Shares (sends)
- Engagement
- Plays (videos)
- Watch time (total minutes)
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Need further help?
If you have any questions or need additional help, feel free to contact our awesome support team. We are here to assist you! 💙
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Related Reading:
Social Media Performance Report
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