By encouraging your team members to share content related to your brand or business, you can reach a broader audience and build stronger relationships!
Here is an overview of your dashboard and a run-down of Vista Social's Employee Advocacy Program's features:
Admin Dashboard
1. To get started, hover to the main menu on the left and click Advocacy.
2. In your Employee Advocacy dashboard, you'll see a list of your brands or businesses, etc. Click here to learn how to create a new advocacy program.
3. Clicking on one of them will take you to another dashboard, specific to your brand's advocacy program.
1. Settings - configurable options and preferences within the admin interface that allow administrators to tailor the employee advocacy program to the needs of their organization.
2. Inviting advocates - admins can add team members to participate in the advocacy program.
3. Create a new advocacy post - generate content for employees to interact with and share through their personal social media channels.
General
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Note: Analytics for your Advocacy are also available in the General section. Learn more here. |
1. Advocates - the number of employees actively participating in the employee advocacy program.
2. Posts - total number of pieces of content created and shared through the advocacy platform.
3. Shares - total number of company post's shares from employees.
4. Reposts - total number of reposts of the company's posts from employees.
5. Likes - total number of liked that employees left in your company's posts.
6. Comments - total number of comments that employees left in your company's posts.
7. Reach - total number of unique users who have seen the posts shared by advocates. This metric helps in understanding the potential audience size that the advocacy program is impacting.
8. EMV - the estimated value of the exposure generated from posts shared by employees.
Content
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Note: Your advocates can interact (like, comment, share, & repost) with content you have published or made available for sharing. Visit this guide to know more! |
1. Content search - quickly find specific content using keywords from caption.
2. Label filter - filter content by assigned post labels.
3. Status filter - filter content based on its current status (active, inactive, scheduled, draft).
4. Edit post - modify an existing content.
5. Deactivate post - temporarily disable a post from being shared by employees without deleting it.
6. Remove post - permanently delete a content from the advocacy program.
7. View shares - see how many times and by whom a post has been shared.
Activity
In this section, you'll see all activity from your advocates such as liking, commenting, or sharing a post.
Leaderboard
This section displays a ranking of top-performing advocates based on specific metrics such as reposts, shares, engagement, or earned media value.
Advocates
This section shows a complete list of your advocates.
1. View - check out an employee's advocate activity.
2. Edit - update the details of a team member.
3. Remove - remove a team member from the employee advocacy program.
Need further help?
If you have any questions or need additional help, feel free to contact our awesome support team. We are here to assist you! 💙
Related Reading:
Creating an Advocacy Program for Your Company
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