Want to get more eyes on your social media posts? Learn how to boost your posts as you schedule them in Vista Social, ensuring your content reaches a wider audience effectively.
In this guide:
- Supported networks for Boosting
- Setting up boost configurations for your profiles
- Network-specific boosting options
- How to boost when scheduling your posts
- Find boosted posts on the calendar
🎥 Video Guide
Supported networks for Boosting
We support the following networks for boosting:
- Tiktok
- X (Formerly Twitter)
Want to boost posts for your profile, but don't the network listed above? Let us know by sending us a feature request.
Setting up boost configurations for your profiles
Boost configurations let you save different targeting options, budgets, and campaign durations for your networks. This makes it super easy to choose a previously created configuration when your scheduling your posts.
1. Let's start by heading to your settings screen, and navigating to Publishing Settings → Boost Settings.
2. Click + Add boost configuration to choose your pre-set settings for this boost setup.
3. Here are the basic options you'll need to select, which are available across all supported networks:
- Boost name: Give this configuration a name so you can easily identify when scheduling posts
- Profile: Choose which profile this boost configuration is for
- Ad account: Select the ad account that should be used for this configuration
- Budget: Enter your campaign budget.
- Campaign days: Choose how long you want your campaign to last, in days.
- Bid amount (CPM): Refers to the amount you're willing to pay per 1,000 impressions for your boosted post
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Custom audiences: Allows you to define a group of people based on specific criteria like location (country, city), age, interests, and more, so you don’t have to recreate it each time.
Note: Your target audience first have to be set up/created within your ad account in Meta before it appears on your boost configuration settings in Vista Social.
Network-specific boosting options
Below is a list outlining the advanced targeting options available for each social network's boosting settings:
Facebook/Instagram
- Included Audiences
- Excluded Audiences
- Interests
- Work Positions
- Countries
- Regions
- Cities
- Genders
- Min/Max age
- Included Audiences
- Locations
- Functions
- Industries
- Genders
- Ages
TikTok
- Included Audiences
- Excluded Audience
- Countries
- Languages
- Ages
- Interests
X (Formerly Twitter)
- Included Audiences
- Excluded Audience
- Location
- Languages
- Interests
- Included Audiences
- Excluded Audiences
- Interests
- Language
- Genders
- Ages
- Locations
How to boost when scheduling your posts
Now that you've saved some boost configurations, you'll be able to quickly select them when scheduling your posts.
1. On the right-hand side, you'll find the option to select a boost configuration.
2. Keep in mind, you may have to scroll down if you have a longer caption, or if the network has a lot of settings in their customization area.
3. You'll now see a 🚀 icon on boosted posts and a note when you hover over them.
Finding boosted posts on the calendar
Finding boosted posts on your calendar is easy, with the Boosted or Not boosted filter options.
Need further help?
If you have any questions or need additional help, feel free to contact our awesome support team. We are here to assist you! 💙
Related Reading:
Customization options during post scheduling
View your connected profile's details page
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