Instagram is a great social media platform with over a billion active users. It's perfect for professionals and businesses to connect with customers and promote their products and services. However, not all Instagram profiles are created equal when it comes to their integration with third-party tools like Vista Social.
When you try to connect your Instagram profile to Vista Social, you will be presented with 3 choices: Business, Creator, and Personal. In this article, we will explain what these types are and what features will be available to each profile type within Vista Social once connected.
In this article, we will explain:
- The three types of Instagram profiles: Personal, Creator and Business
- Why we recommend using an Instagram Business account
- How to convert a Personal account to a Business account
- How to convert a Creator account to a Business account
Types of Instagram Profiles:
There are three types of Instagram profiles: Personal, Creator, and Business.
- Personal: This is the most basic type of Instagram account. It is designed for individuals who use the platform for personal use. With a personal account, you can share photos and videos, follow other users, and engage with content through likes, comments, and direct messages.
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Creator: This type of account is designed for individuals who create and share content on Instagram. It is similar to a personal account, but it includes additional features, such as insights into your audience and the ability to monetize your content. Instagram Creators can also give their business partners permission to turn their branded content posts and stories into ads. So, when a Creator collaborates with a business to create a branded content post or story, they can allow their business partner to boost that post as an ad.
- Business: This type of account is perfectly designed for businesses and brands that use Instagram to promote their products and services. It includes features that are not available on personal accounts, such as the ability to run ads, access to analytics, and the ability to add a call-to-action button to your profile.
Why we recommend Instagram Business:
Simply put, Instagram Business profiles have the most features when it comes managing it through a 3rd party tool like Vista Social. With Instagram Business account, you can directly publish, plan your content in advance, response to conversations through the inbox, and run detailed performance.
While we do support Personal and Creator profiles as well, it's important to note that these profiles have limited access to Instagram features. You can see a comparison of the available features for each profile type above to help you decide which one to use for your social media marketing needs.
Regardless of your profile type, Vista Social offers a suite of tools and features to help you manage your Instagram account efficiently!
How to convert a Personal account to a Business account:
To convert a Personal account to a Business account, follow these steps:
- Open the Instagram app and go to your profile.
- Tap the three lines in the top right corner and select Settings.
- Select Account.
- Select Switch to Professional Account.
- Choose the Business option
- Follow the prompts to complete the setup process.
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How to convert a Creator account to a Business account:
To convert a Creator account to a Business account, follow these steps:
- Open the Instagram app and go to your profile.
- Tap the three lines in the top right corner and select Settings
- Select Account.
- Select Switch account type
- Choose the Business option
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Follow the prompts to complete the setup process
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For more information on converting Instagram accounts to business accounts, check out their article here.
Converting your account to a Business account is simple and straightforward, and it can help you take your Instagram marketing efforts to the next level.
Related Reading:
Connecting your Instagram Business Profile to Vista Social
Instagram Publishing with Vista Social
Do you support Instagram creator accounts?
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